I plan and run the SEO, paid media, and content that small and mid-size businesses need — without the agency markup, account managers, or six-month contracts.
I started freelancing in 2010 after five years running paid search for a mid-size agency, and I've spent the fifteen years since working directly with founders and small teams — no account managers, no junior hand-offs, no monthly retainer that quietly stops delivering.
My approach is unglamorous on purpose: clear numbers, honest timelines, and campaigns built around what your business can actually fulfil. I've run SEO for a family furniture business, paid ads for two SaaS startups, and content strategy for a chain of clinics — and in every case, the job was the same: understand the customer, then build the path that gets them to buy.
If you want a partner who reads your analytics before your emails, and tells you when a channel isn't working instead of asking for more budget, that's the work I do.
— Faizan Chunara
Every engagement starts with your goal, then works backward to the channels that actually reach it.
Technical audits, keyword strategy, and content that moves your site up the results your customers are actually searching.
Organic growthGoogle, Meta, and LinkedIn campaigns built for return on spend, not impressions — with weekly optimisation, not a set-and-forget launch.
Google · Meta · LinkedInA content calendar and posting cadence matched to where your customers actually spend time, not every platform at once.
Content & schedulingSequences that turn one-time buyers into repeat customers, and abandoned carts into recovered revenue.
RetentionPositioning and messaging work that makes every later campaign easier to write and cheaper to run.
FoundationsA monthly report you'll actually read — plain language, the numbers that matter, and what changes next.
MeasurementFifteen years in, most of my clients come from referrals — here's the pattern behind that.
No account manager relaying messages to a team you never meet. Every strategy call, every report, is with me.
Plain-language monthly reports built around your goals — not a 40-tab dashboard you have to interpret yourself.
I ask for a 90-day minimum to let a strategy work, then it's month-to-month. You stay because it's working.
Five steps, from first call to a strategy that's running and being measured.
A 30-minute call to understand your business, your customers, and what "growth" needs to mean for you specifically.
I review your current channels, analytics, and competitors, then put together a written plan — what to start, stop, and fix.
Campaigns, content, and tracking get built and go live, with a clear timeline for when you should expect early signals.
Weekly adjustments based on real performance data — cutting what's not working, scaling what is.
A monthly review of results against goals, and a plan for what gets more budget next.
Faizan rebuilt our Google Ads from scratch and our cost per lead dropped by half within two months. He actually explains why, not just what.
Rohan Mehta
Founder, Urban Nest Furniture
We'd worked with two agencies before him. The difference is he reads our numbers before every call — nothing generic about the strategy.
Priya Nair
Co-founder, Clarity Skincare
Our organic traffic tripled in eight months. More importantly, it's traffic that converts, because he built the content around actual buyer questions.
Arjun Desai
CEO, Fieldwork Analytics
He told us to pause a channel that was burning our budget for vanity metrics. That kind of honesty is rare, and it paid off within a quarter.
Sana Iyer
Operations Lead, Lumen Clinics
Most engagements are a flat monthly fee based on scope — the channels involved and the level of hands-on management. Paid ad spend is separate and always goes directly to Google, Meta, or LinkedIn, never through me. You'll get an exact quote after the discovery call.
Paid campaigns typically show early signal within 2–4 weeks. SEO and content work is slower and more durable — most clients see meaningful movement by month three, with compounding results after that.
Most of my clients are small to mid-size — typically doing between ₹10 lakh and ₹5 crore in annual revenue. If your budget is very small, I'll tell you honestly during the call whether it's enough to work with, and suggest a starting point if not.
I ask for a 90-day minimum, since that's roughly how long it takes a new strategy to show its real results. After that, it's month-to-month — you stay because it's working, not because you're locked in.
You'll work with me directly for strategy, reporting, and calls. For high-volume execution work like ad-creative production, I bring in a small group of specialists I've worked with for years — but I remain the person accountable for your results.
Retail and e-commerce, SaaS and B2B services, healthcare and clinics, and local service businesses. The channels change by industry, but the underlying process — understand the customer, then build the path to purchase — stays the same.